B2B and Campaign assets for the world's largest beverage company
NOTE: Copy and some content redacted; design is unchanged.
About the work
Working cross-functionally with Coca-Cola brands and teams as an agency designer
OneDayOne Marketing Agency worked with some of the largest smart locker brands in North America. For Modern Smart Lockers, we we’re managing brand targeting leading to extensive asset organization allowing our strategy builds to speed up and asset creation (and updating) to streamline.
Presentations, partnerships, high pressure
Designed decks that blended Coca-Cola's identity with partner brands for internal and B2B partnership conversations.
Data goes down easy
Translated complex corporate data, policy, and targets into presentation formats built for fast internal and stakeholder comprehension.
campaign assets for nation-wide teams
Provided typography, infographic, and data visualization support for Powerade's national 2022 campaign.
multimillion Dollar, international collaboration secured.
About the work
When I came to Modern Smart Lockers as an agency contractor, I was faced with three brands trying to be one. Each the same product, same fonts and colors… but entirely different visual languages. I was put there to build webpages from templated blocks and continue this evolution of the brand. Punchy, loud, Not Your Boring Gym Lockers. But the reality was, so much of the brand had gone on with no organization that taking a step back and realigning to what they were actually trying to say was the first big step needed.
From there, I was able to determine three phases that aligned to different customer profiles, allowing us to tap into different brand messages depending on who we were talking to.
When it came to an international acquisition, we needed to quickly align photos and content across 500+ assets. The systems I put into place during my audit and systems build allowed us to do everything in one go – adjusting, not re-doing.
Client team's work examples
systems for growth, ease, and engagement.
Building brand systems and making established ones shine since 2019.
Reach out for a chat and let’s make things happen!
ATLANTA | NEW YORK | PARIS
2026 | Designed by Mary Bergeson | All Copyrights to the respective holders.
Icon is Louise Bourgeois “Arch of Hysteria” credit Sotheby’s Contemporary Evening 2019
Building brand systems and making established ones shine since 2019.
ATLANTA | NEW YORK | PARIS
2026 | Designed by Mary Bergeson | All Copyrights to the respective holders.
Icon is Louise Bourgeois “Arch of Hysteria” credit Sotheby’s Contemporary Evening 2019